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Well-known car brand choose LOXY reflective tape

Loxy has its origins as a producer of reflective tapes for workwear and has been in the business for more than 50 years. The service departments of BMW have now chosen our LOXY® Rex.

Next time you are driving your BMW car or motorcycle to your service point, note the reflective tape on the overalls. They are produced by LOXY Shanghai.

The story started almost a year ago, when the subcontractor of BMW searched for a reflective tape for their mechanics coveralls. The following requirements were set:

  • heat transfer application and
  • the product shall withstand industry wash.

Amy Wang, plant manager of LOXY Shanghai, and her team worked for several months on this project. “We have tested and checked the tapes together with the customer. Finally, the customer is satisfied, and our Chinese technicians train the production facilities of the coveralls how to set the logos”, says Amy Wang.

“We are taking this project very seriously. BMW is a big client, and the brand is well-known all over the world. It is really fun to know that the car mechanics of BMW have our LOXY® REX reflective tape applied on their coveralls.”, tells a smiling plant manager in LOXY Shanghai.